Deciding to Sell

So You’ve Decided to Sell Your Investment Property

Selling a commercial or income-generating property—whether it’s a retail strip, mobile home park, or multi-residential building—is a significant decision that requires strategic planning, market knowledge, and financial clarity.

Before listing your property, it’s important to define your motivations, establish your timeline, and build a strategy that aligns with your financial and investment goals.

Why Are You Selling?

Start with a clear understanding of your motivations:

• Are you looking to cash out for retirement?

• Reposition capital into higher-yield or lower-maintenance assets?

• Diversify away from one asset type or location?

• Execute a 1031 exchange to defer capital gains?

• Offload a management-intensive property to reduce operational burden?

Understanding the “why” behind your decision will help us shape the best exit strategy—one that considers not just price, but timing, tax impact, and reinvestment opportunities.

When Should You Sell?

Your timeline will help determine how we position the property:

• Need to sell quickly? We’ll implement a market-driven pricing and exposure strategy to attract qualified buyers and move efficiently toward closing.

• Have flexibility? We can evaluate market cycles, interest rate trends, and buyer demand to time your exit for maximum value.

We’ll also factor in lease expirations, tenant turnover, and seasonal cash flow patterns, especially for mobile home parks, multifamily, or retail centers.

What’s the Market Telling Us?

When you work with us, you’re getting more than just a listing agent—you’re getting a strategic partner with real-time insight into the investment market.

We’ll provide:

• A detailed Broker Opinion of Value (BOV) based on income, comps, and current cap rates

• Intelligence on similar assets for sale or recently sold

• A pulse on buyer sentiment, lending conditions, and off-market activity

• Recommendations on how to position your property to attract investors, operators, or 1031 exchange buyers

Our goal is to help you sell at the right price, to the right buyer, under the right terms.

How Do You Maximize Your Financial Outcome?

Selling an investment property is not just about finding a buyer—it’s about maximizing your net proceeds and strategic position post-sale.

We’ll help you:

• Estimate your net sale proceeds after debt, closing costs, and taxes

• Explore tax-advantaged options such as a 1031 exchange or installment sale

• Review the impact on your retirement plan, estate plan, or portfolio strategy

• Coordinate with your CPA, attorney, or financial planner to ensure all angles are covered

Whether your goal is cash flow, capital preservation, or legacy planning, we’ll structure the transaction to support your broader vision.

Let’s Position Your Property—and Your Future—for Success

If you’re considering selling, now is the time to speak with an experienced advisor who understands not just the real estate, but the investment behind it.

With a strong background in strategic marketing, financial analysis, and negotiation, I work with sellers across Washington to position assets for maximum visibility and value—while guiding them through the full process from pre-listing to post-closing.

Let’s talk about what success looks like for you—and how we can make it happen.